We are looking for a "Social Media Specialist/YouTube Channel Manager" to be employed at Wediacorp, our Digital Strategy Agency, the Official business partner of YouTube and Dailymotion.
RESPONSIBILITIES:
YouTube Channel Management:
• Managing YouTube channels of Wediacorp partners/customers.
• Optimizing the videos uploaded to the YouTube channels they manage, according to YouTube SEO dynamics and YouTube algorithm.
• Monitor and report the performance of the videos uploaded to the YouTube channels they are responsible for.
• To look for copyright claims and to resolve copyright disputes of the YouTube channels for which they are responsible of
• To manage the community section and moderate the comments of the YouTube channels they are responsible of
• Making sure the thumbnails and channel banner images are in accordance with YouTube community rules
• Using video editing programs to cut parts from the videos on the channels
• Developing, implementing and reporting strategies in order to grow the channel and making regular meetings with channel and content owners.
• To follow all the technical developments of YouTube and similar video platforms, to train and guide channel owners in line with these studies
• Developing innovative ideas and concepts and bringing them to life with content creators
Social Media Management:
• Creating the social media content and broadcast plans of the company and its business partners in coordination with the relevant units,
• Opening, organizing, planning and creating interaction strategies for social media accounts
• Actively sharing on social media accounts, replying to comments on posts, following current posts, taking necessary actions
• Creating unique visuals, videos and text content for each platform,
• Developing innovative ideas and concepts,
• Determining the target audience, performing competitor and market analyzes,
• Hashtag research and correct use of hashtags,
• Synchronized sharing on all social media accounts,
• Creating campaigns and advertisements for Social Media Accounts,
• Reporting of advertisements and analysis of these reports.
RESPONSIBILITIES:
YouTube Channel Management:
• Managing YouTube channels of Wediacorp partners/customers.
• Optimizing the videos uploaded to the YouTube channels they manage, according to YouTube SEO dynamics and YouTube algorithm.
• Monitor and report the performance of the videos uploaded to the YouTube channels they are responsible for.
• To look for copyright claims and to resolve copyright disputes of the YouTube channels for which they are responsible of
• To manage the community section and moderate the comments of the YouTube channels they are responsible of
• Making sure the thumbnails and channel banner images are in accordance with YouTube community rules
• Using video editing programs to cut parts from the videos on the channels
• Developing, implementing and reporting strategies in order to grow the channel and making regular meetings with channel and content owners.
• To follow all the technical developments of YouTube and similar video platforms, to train and guide channel owners in line with these studies
• Developing innovative ideas and concepts and bringing them to life with content creators
Social Media Management:
• Creating the social media content and broadcast plans of the company and its business partners in coordination with the relevant units,
• Opening, organizing, planning and creating interaction strategies for social media accounts
• Actively sharing on social media accounts, replying to comments on posts, following current posts, taking necessary actions
• Creating unique visuals, videos and text content for each platform,
• Developing innovative ideas and concepts,
• Determining the target audience, performing competitor and market analyzes,
• Hashtag research and correct use of hashtags,
• Synchronized sharing on all social media accounts,
• Creating campaigns and advertisements for Social Media Accounts,
• Reporting of advertisements and analysis of these reports.
KEY QUALIFICATIONS REQUIRED
- Preferably graduated from related departments of communication faculties of universities,
- Has a good command of English
- Able to communicate in Turkish (Optional)
- Experienced in digital media, SEO, SEM and Google Ads,
- Proficiency in MS Office and/or Google Sheets, Docs applications,
- Proficient in at least one of the photo editing programs (Photoshop, Canva, vb)
- Knows the working logic of video editing programs, has experience in at least 1 program (Premiere, Da Vinci, Final Cut, vb)
- Has at least 3 years of digital agency experience,
- Preferably experienced in YouTube channel management
- Able to follow the internal dynamics of social media platforms, produce creative content and design visuals and videos suitable for the content.,
- Uses Youtube, Twitch, TikTok etc. video platforms actively and knows how their algorithms work
- Interested in digital content production, follows the trends in Turkey and around the world.
- For male candidates, having done their military service or postponed for 2 years,
PROFESSIONAL COMPETENCES AND TECHNICAL SPECIFICATIONS
- Knows social media dynamics,
- Follows innovations, trends and experiences in digital communication,
- Experienced in customer communication and management,
- Experienced in social media content writing, reporting, moderation,
- High and planning and coordination skills,
- Knowledgeable in reputation management and brand management,
